The collaboration between Love Project Films and Google started when the tech giant was looking for a partner to help them create innovative training videos for their field teams and retail partners.
Google needed dozens of videos, in various formats, hosted by diverse talent, to ensure that their field teams were well-equipped to promote and sell their products.
From there, LPF sprang into action, using our in-house team of skilled creatives and production professionals we created engaging video training content that led to incremental sales growth across their various retail locations.
We worked closely with Google to understand their needs and create video content to address various training focuses across multiple product areas.
SOCIAL MEDIA MANAGEMENT
Comprehensive video training detailing the latest and greatest additions to Google's family of devices.
Mobile optimized videos made to showcase product demos and keep trainee’s informed of the latest product features and campaigns.
Empower retail employees and customers with the knowledge they need to effectively use, retain, and promote client products.
Instructor led training presentations consisting of approx 25 slides including engaging activities and fun icebreakers.
Certifications created internally and made available at scale. These modules include typical course exams and sales simulations so trainee’s can demonstrate their knowledge of client products.
Inforich one pagers that acts as a resource for retailers, trainee’s, and support teams, providing them with the information they need to deliver the best possible customer experience.
Interactive, shareable, digital storytelling that brings products to life. Webstories combine text, images and animation to create a step-by-step story that the trainees can digest at their own pace.
A mobile-first resource for OEM Trainers that contains all the approved messaging to write and deliver training in all situations, from workshops for the whole store team to one-to-one conversations on the shop floor.
Short format snackable training videos featuring animated graphics designed to quickly bring viewers up to an introductory level of product literacy.
High-gloss websites made to serve as training content repositories or quick reference sales guides.
High-polish troubleshooting videos, offered in either live action or CGI formats, that act as step by step guides for resolving top issues.
Chat and email canned responses to assist in customer support with links to videos.